Oi! Tudo bem? My name is Claudio Eduardo Vieira and I'm a Brazilian/Portuguese Creative Director. My thing is coming up with ideas that hook in less than 3 seconds by making it strategically insightful, socially relatable, visually striking or, sometimes, simply funny.
For 15+ years, I’ve been working with amazing brands, such as Nissan, Renault, Dacia, Volvo, Lexus (yes, I love cars), Vodafone, Guinness, Smirnoff, Carlsberg, Pot Noodle, Knorr, Magnum, Tesco and many others.
My work has been recognized with more than 20 international awards, but most importantly, it has engaged people, the media and captured the eyeballs that brands are looking (and paying) for.
Currently, I'm living in Paris, working as Creative Director on the Renault and Dacia European accounts at Publicis Conseil.
Experience (last 10 years)
Publicis Conseil — France Creative Director – Present Creative Director on the Renault and Dacia accounts, leading pan-European 360° campaigns, experiences and content creation for social media.
Publicis Sapient — France Creative Director – 2018/2019 Creative Director on the Nissan account, leading pan-European digital campaigns, experiences and content creation, helping to shift the brand approach towards social media and its digital presence.
Digitas LBi — France (Publicis) Creative Director – 2016/2018 Creative Director on the Nissan account, leading pan-European digital campaigns, experiences and content creation, helping to shift the brand approach towards social media and its digital presence.
Target McConnells — Ireland (WPP) » Deputy Creative Director – 2014/2016 » Senior Art Director – 2013/2014 » Art Director – 2011/2013 Target McConnells is one of the biggest and most awarded agencies in Ireland. I led the Vodafone account, helping to expand the scope of the work to also include social media content and sponsorships.
RMG Target — Ireland (JWT) Digital Art Director – 2010/2011 My job was to come up with innovative social ideas in a moment when social media was still uncharted territory.
BA Graphic/Digital Design (UNESA – Rio de Janeiro, Brazil).
I attended several Facebook Hacks, Google Sprints and workshops with marketing legends, including: